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Algae based cosmetic ingredient set to impact anti-aging market 31

The four active ingredients derived from Algae, and, according to a press release from the company, is said to counteract damage caused by the sun, pollution and premature aging.

The new line should cause yet more competition between large companies to be key players within the thriving anti-ageing market. Companies such as L'Oreal, Procter & Gamble (P&G) and Johnson & Johnson, are leading in the skin care industry in the US and Canada within the anti-ageing segment.
Anti-ageing products tend to focus on skin care, where anti-wrinkle cosmetics are now taking the market by storm. This is due to the growing consumer need by the now ageing baby boomer generation, the prime target for the anti-aging market due to their need for the appearance of youthful skin.

Currently the global anti-aging market is estimated to be worth approximately $50 billion dollars, a figure that is expected to hit $56 billion by 2007 - growth that many analysts believe will continue at break-neck speed in coming years.
Sun May 09 2010 06:27:41 AM by Kumar Cosmetic Algae 3247 views

Comments - 1

  • Mahesh wrote:
    Tue May 11 2010 03:07:55 PM

    Do you have any idea about the strain of algae or alga's used in this?

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